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Exploring The New Product Introduction Process: 6 Key Areas [Video]

December 29, 2017

 by David Collins

Exploring The New Product Introduction Process 6 Key Areas Video.jpg

A while back I created this video to explain the new product introduction process. In particular, the 6 key areas that make it up.

Take a look at this video in this post...

Exploring the new product introduction process

Part of how we operate here at CMC is to help both hardware startups and large companies implement a meticulous NPI process, which we base on the auto industry's PPAP (Production Part Approval Process) as closely as possible.

There are 6 key areas to the NPI Process:

  1. Design
  2. Suppliers (and supply chain management)
  3. Line arrangement
  4. Staff training
  5. Process testing (and how PPAP works well here)
  6. "Go live"

Watch the video to see my in-depth comments on each of these points, and don't forget to like the video and subscribe to the CMC YouTube channel.


You may also like the following new product introduction resources


How CMC turned around a delayed electronics product launch case study

Topics: New Product Introduction

David Collins

David Collins

25+ years manufacturing experience in computer, automotive, aerospace, furniture, and chemical industries.
Build and managed several automotive plants in North America.
Successfully turned around Foxconn’s Mexico plant.

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